Introducing the Harmonic Principles
Valerie Jardon
Managing Director, Strategy
RID, IIDA, NCIDQ, Fitwel Ambassador
IA’s commitment to innovation and excellence drives every design solution we create. In an ever-changing world, the needs of businesses, employees, clients, and consumers evolve rapidly. Our mission is to remain at the forefront of transformation, delivering spaces that empower people and organizations. That is why we are proud to introduce IA’s Harmonic Principles™, a revolutionary framework that blends strategy, design, and science in perfect harmony.
Developed by IA Strategy Director Valerie Jardon and third-party reviewed by Dr. Sally Augustin, a leading environmental psychologist, these principles are grounded in scientific theories that go beyond aesthetics and utility. They provide a robust framework for translating scientific understanding of human behavior into intentional design strategies, aligning physical spaces with organizational values, and measuring how design influences human outcomes, including performance, engagement, and wellbeing. This actionable, science-informed approach helps guide design decisions and evaluate their impact on the people who experience these spaces.
There are nine Harmonic Principles™, each informed by decades of peer-reviewed research that explores the power of place.
Positive Affordances
Design that intuitively promotes wellness, safety, and low stress levels via thoughtful views and circulation routes and by supporting pleasant sensory experiences and interactions with others.
Primary Measure: Stress Levels
Bespoke Flexibility
Spaces that empower individuals and groups, ensuring comfortable control and empowering systematic thinking through, for instance, options to adjust territories.
Primary Measure: Analytical Performance
Equitable Beauty
Design where welcoming beauty resonates for all, through shared wonder and equity.
Primary Measure: Wellbeing
Salient Features
Carefully selected elements that communicate through non-verbal attention and enhance empowering in-space experiences, such as elevated in-space experiences.
Primary Measures: Workplace Satisfaction & Identification with Place
Sensory Richness
Varied, multi-sensory experiences that elevate users’ moods.
Primary Measures: Creativity & Social Atmosphere
Sustainable Revitalization
Spaces and practices that nourish users for mental refreshment, for example absorbing contact with nature or people, hands-on creative moments, physical exercise or self-reflection.
Primary Measure: Burnout
Collective Growth
Environments that sustain users professionally and psychologically to benefit the organization, group, and individual, in part via opportunities to connect and build relationships that allow for learning, development, and community relationships.
Primary Measures: Job Satisfaction, Organizational Commitment & Resilience
Absolute Inclusion
The holistic understanding of user diversity, personality, life experiences/training, and cultures guides decision making to generate options that boost bonds to others and to places.
Primary Measure: Place Attachment
Authentic Purpose
Design that champions global, organizational, team, and individual needs to build shared passion and unity through meaningful space, activities, and experiences.
Primary Measure: Engagement
Five interconnected areas of science, anthropology, sociology, psychology, neuroscience, and biology, provide valuable insights into how humans interact with their environments, allowing IA to create spaces that are as functional as they are transformative.
Anthropology: Understanding Culture and Identity
Anthropology offers insights into how human cultures shape behavior, values, and interactions. By applying anthropological principles, we can create designs that reflect and respond to the cultural identities and experiences of the people who use them. Design strategies that stem from anthropological research celebrate cultural diversity, supporting shared rituals, traditions, and identity.
Sociology: Fostering Connections and Collaboration
Sociology helps us understand the dynamics of social interactions and the structures that influence relationships. Spaces crafted with these research findings can encourage connections, support collaboration, and foster community.
Psychology: Enhancing Well-Being and Performance
Psychological research highlights the important role environments can play in influencing emotions, behaviors, and cognitive performance. This understanding drives our emphasis on designing spaces that support well-being, focus, and productivity while considering individual needs and experiences.
Neuroscience: Designing for Brain Function and Behavior
Neuroscience delves into how the brain processes and responds to physical environments. By leveraging findings on sensory stimuli and cognitive load, we can better understand how environmental conditions influence attention, perception, and cognitive experiences. This research provides insights into brain function to inform design strategies that balance stimulation and focus, support user control, and consider cognitive fatigue.
Biology: Understanding Human Responses to the Environment
Complementing neuroscience, biological research helps explain how environmental conditions interact with broader physiological processes, including responses associated with stress, comfort, and restoration. These insights inform design strategies that consider physical wellbeing and the body’s responses to environmental factors such as light, temperature, air quality, and access to nature.
The nine Harmonic Principles™ and their associated theories sit within three interconnected dimensions: spatial, experiential, and relational. While all nine principles can influence each dimension, three are most closely associated with each, providing a distinct lens for translating the principles into design strategies that respond to human needs and organizational goals.
Spatial Harmony
Spatial Harmony refers to environments that support both mental and physical well-being by offering clarity, security, functionality, and comfort. For example, adaptable spaces that cater to fundamental human needs, including autonomy, competence, and relatedness, form the foundation of Spatial Harmony. Positive Affordances, Bespoke Flexibility, and Equitable Beauty are most closely associated with this dimension.
Experiential Harmony
Experiential Harmony refers to key elements that support organizational and individual performance as well as positive moods/experiences in a sensory-rich space. Through thoughtfully coordinated environmental experiences, Experiential Harmony can contribute to compelling environments where people have opportunities to thrive professionally and socially. Salient Features, Sensory Richness, and Sustainable Revitalization are most closely associated with this dimension.
Relational Harmony
Relational Harmony refers to spaces that align with individual and organizational long-term objectives while nurturing meaning, where everyone feels welcome and appreciated in environments that reflect the organization’s values, culture and purpose. Collective Growth, Absolute Inclusion, and Authentic Purpose are most closely associated with this dimension.
The Harmonic Principles™ build upon established design fundamentals, including code compliance, accessibility, universal design, and environmental responsibility.
Across all three dimensions, considerations such as environmental quality, biophilic design, and alignment with intended activities help establish the conditions for positive human experiences. These foundational practices complement the Harmonics, which provide an additional lens for understanding and measuring how design influences people.
The Harmonic Principles™ bridge scientific research and design intuition, translating an understanding of human behavior into intentional design strategies across commercial workplaces, hospitality, and retail environments.
Adapted to each client’s unique culture, goals, and the needs of the people they serve, the framework helps identify which human outcomes matter most, evaluate design decisions before implementation, and establish meaningful benchmarks for measuring impact within each client’s unique context over time. By looking beyond traditional metrics of space utilization, efficiency, and output to examine human outcomes, IA and its clients can make more informed investments, better understand how spaces support human performance, and identify opportunities for continued improvement.
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